Marketing and University Relations
The Office of Marketing and Strategic Communications at Alabama State University is committed to fostering a vibrant and cohesive brand identity that reflects the university's legacy of excellence, innovation, and inclusion. Through strategic marketing initiatives, dynamic storytelling, and effective communication, we aim to elevate ASU's visibility, engage our diverse audiences, and build meaningful connections with students, alumni, faculty, staff, and the broader community. Our mission is to celebrate the achievements of our Hornet family, inspire pride in our institution, and support the university's mission of academic and cultural advancement.
Alabama State University’s Office of University Relations serves as the vital link between the University and its internal and external stakeholders. Committed to excellence, we shape and uphold the institution’s brand, ensuring a consistent and impactful public image. Through strategic communications, photography, publications, sports information, and website management, we enhance the University’s visibility and reputation. Our mission is to tell the ASU story with integrity, innovation, and purpose, strengthening connections and fostering engagement with all of our stakeholders.
WVAS-FM Radio Station
WVAS-FM radio provides musical, informational and cultural programming since it signed on to the airwaves in June 1984 with its 80,000-watt stereo signal. Today, it offers many avenues for the university to deliver its marketing and communications messages. Not only does the radio station report ASU happenings and help coordinate publicity of those happenings, but it also functions as a source of state, local, national and international news and provides weekly public affairs programs.